Lifecycle

From inquiry to loyalty—every touchpoint automated.

Pre-booking qualification. Pre-arrival engagement. In-stay service. Post-stay feedback. Win-back campaigns. One system, compounding value.

Full lifecycle
Unified profile
Repeat booking engine

How it works

Simple setup. Immediate results.

1

Pre-booking

Qualify inquiries, answer questions, capture leads

2

Pre-arrival

Check-in details, upsells, arrival instructions

3

In-stay

Service requests, recommendations, real-time support

4

Post-stay

Feedback collection, review requests, thank you

5

Win-back

Re-engagement campaigns to past guests

See it in action

Real conversation flow from a live property

Measurable outcomes

What properties typically see with Ersona

8
Touchpoints
Automated per guest
€1,049
Avg guest value
Full journey revenue
35%
Repeat rate lift
With win-back campaigns
100%
Profile completeness
Every interaction captured

Typical results. Actual outcomes vary by property type, market, and implementation.

Works with your stack

Connects to your PMS in minutes. Real-time sync.

Hostaway
Cloudbeds
Guesty
Mews
Apaleo
Optima

Frequently asked questions

Every interaction—across all channels and stays—builds one profile. Preferences, booking history, communication history, feedback. Always accessible.
Live in 30 minutes

Ready to see it in action?

Book a demo and we'll show you how lifecycle works for your property.

No credit card required · Works with your existing PMS